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Full Time Any

Job detail

Senior Business Systems Analyst (Sr. BSA)

Apptadinc

South San Francisco, California, United States

Job description

Position: Senior Business Systems Analyst (Sr. BSA)
Location: South San Francisco, CA (Onsite 3 days/week).
Contract Position: C2C

Key Responsibilities
Requirements Elicitation & Analysis
Collaborate with BPMs to rapidly evaluate new age content tools in the space of AI driven Video content generation, Podcast generation, Content Translations, AI powered Content Assembly and multi-Agent, data and tool orchestration via a unified front-end.
Conduct workshops, discovery sessions, and solution walkthroughs to define current-state and future-state workflows
Translate business requirements into functional specifications, user stories, and process flows while owning the end-to-end management, documentation, and maintenance of the product backlog.
Translate internal Client needs into actionable product requirements for Adobe, specifically focusing on critical gaps like native HTML export and high-fidelity video generation.
Act as a Product Owner delegate to prioritize the backlog based on business value, technical dependencies, and the June launch roadmap.
Translate complex marketing Content creation workflows into technical requirements for Agentic AI based solutions, driving towards automated assembly and orchestration of content across the Adobe ecosystem
Analyze content creation, assembly, review, approval, and publishing workflows to identify optimization opportunities
Support backlog refinement, prioritization, and sprint planning activities in Agile delivery environments

Domain Expertise & Strategy
Provide functional expertise in Content Supply Chain, Modular Content, Content Creation (both Derivative & Denovo) & Assembly, and Content Composition workflows
Drive the "GNE x Adobe" technical partnership, serving as the front-line lead for product inquiries, feature requests, and technical troubleshooting.
Oversee and coordinate delivery activities with external vendors (System Integrators), ensuring technical builds align with functional designs and user stories.
Monitor project milestones, identify delivery risks, and manage cross-workstream dependencies to ensure on-time release execution.
Drive the technical implementation and enhancement of Adobe Express, Creative Cloud, and integrated Content Assembly platforms
Collaborate with cross-functional teams to design scalable, reusable, and governed content processes
Recommend process improvements and scalable content operating models aligned with enterprise content strategy

Agentic AI Expertise
The BSA will also have a strong technical background with a focus heavily on Generative AI capabilities that generates and delivers compliant text, understands API integration, guardrails and complexities around it.
The BSA must understand how digital marketing content flows through an enterprise tech stack to effectively translate and document the Agentic AI BPM's workflow requirements.
Enterprise Architecture Familiarity is a must with understanding of Digital Content Workflow tools, Creation tools, DAM, Production applications like AJO and other such tools.
Strong knowledge of API architectures for tools like Adobe Workfront, Adobe Express, Adobe Firefly, Adobe Experience Manager - Adobe Assets, Veeva Vault Promomats.
A strong understanding or experience in mapping the functioning of an AI agent to source data from a Workflow Orchestration tool like Adobe Workfront, use AI to generate draft text content, extract relevant data and meta-data from DAM, push digital content data into downstream solutions that provide API connectivity for consumption.
They will be responsible for documenting functional requirements, collaborating with AI/ML developers to document technical requirements that describe how the Master Orchestration layer interfaces with adjacent legacy systems.

Testing & Quality Assurance
Support end-to-end testing activities including SIT and UAT planning and coordination
Define and validate test scenarios, business validation criteria, and acceptance requirements
Validate the decision-making logic of AI Agents to ensure automated outputs consistently meet brand guardrails and business rules.
Coordinate defect triage, issue resolution, and business sign-off activities
Partner with QA and technical teams to ensure full traceability between requirements and delivery, validating that all technical outputs meet business expectations and governance standards

Stakeholder Management & Communication
Serve as the primary liaison and front-line lead for the 'GNE x Adobe' technical partnership, facilitating cross-functional decision-making and 'Strategy Connects' with Adobe Product Leaders.
Serve as a liaison between business stakeholders, product owners, architecture, development, QA, and operations teams
Coordinate regular "Strategy Connects" with Adobe Customer Success and Product Leaders to ensure AURORA remains at the forefront of the Adobe Creative Cloud roadmap.
Facilitate cross-functional discussions, decision-making sessions, and status reviews
Communicate project updates, risks, dependencies, and recommendations to leadership and delivery teams
Influence business and technical teams through strong analytical and communication skills

Documentation & Training
Create and maintain business and functional documentation including Epics, user stories, process flows, and UAT documents
Develop training materials and support knowledge transfer sessions for business and operational teams
Ensure documentation aligns with governance, compliance, and process standards
Support end-user enablement and adoption activities

Qualifications
10+ years of experience as a Business Systems Analyst or Functional Analyst
Proven experience in a Product Owner or Delivery Coordinator capacity within a large-scale enterprise environment.
Strong experience in Content Supply Chain or Digital Content Management
Hands-on experience with Adobe Express, Content Assembly platforms
Strong understanding of Content Creation, Assembly, Composition, and Modular Content workflows
Experience with DAM, Metadata, Taxonomy, and Content Governance processes
Experience in Requirements Gathering, Functional Analysis, UAT, Documentation, and Training
Experience working in Agile delivery models
Strong stakeholder management, communication, and cross-functional collaboration skills
Knowledge of LLM orchestration and prompt engineering for headless system interactions.

Education & Experience
Bachelor's degree in Business Administration, Information Technology, or a related field.

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